rma is from a family with musical background. Her father is a guitarist and her mother was in a church choir. As a child Irma was performing at masses too. At age 15 she went to a high school in Paris to improve her school education. In 2008 Irma integrates the business school ESCP Europe and participates in the Master in Management. By 2007 she posted her first videos on YouTube. Those included her own compositions like Letter to the Lord and a piano number Somehow but also cover versions of songs like I Want You Back by The Jackson 5, Bubbly by Colbie Caillat and New Soul by Yael Naim. She released several home made videos with acoustic covers on YouTube in collaboration with French and international musicians, including Tété (Hey Ya!), Matthieu Chédid (Rolling in the Deep), Gad Elmaleh (Isn't She Lovely?), Tom Dice (Talkin' 'bout a Revolution) from Belgium and Patrice (The Times They Are a-Changin') from Germany. Together with will.i.am from the Black Eyed Peas she performed a cover version of the Jackson 5 number I Want You Back. In the summer of 2008 she met Michael Goldman, son of a French musician Jean-Jacques Goldman and in 2007 co-founder of the music label My Major Company. Irma signed a record deal with this label and released her first album Letter to the Lord in February 2011 in France, where it peaked in top ten and was certified platinum a year after the release. In Switzerland she debuted at number 46 and in Wallonia at number 18. The first single I Know reached number 2 in France[1] (music video directed and shot by J.G. Biggs). In 2011 she went on tour around Europe. In late 2011 she got a record contract to release her debut album in the US with Universal Republic Records. In early 2012 she's featured in a European Google Chrome ad which chronicles her rise to fame after posting videos on YouTube. At the 2012 MTV Europe Music Awards she was nominated for the best French act. In early 2013 she released her single I Know again in Germany with German singer-songwriter Mic Donet as duet partner.